Thursday, August 16, 2007

I need it, I want it...Buy, Buy, Buy!

Every year billions of dollars are spent by advertisers to make us believe that what we have and who we are aren’t enough. That we need something “better”—looks, food, toys, fun. You name it.

I’m as guilty as the rest when it comes to getting caught up in what the world offers. I’m quick to whip out my VISA card and slow to distinguish my needs from my wants.

And it’s not only “things” that draw me—just the other day I took my daughter to get her hair cut and found myself eagerly flipping through the pages of People magazine—catching up on who’s dating whom and who’s wearing what, and lapping up those voyeuristic photos of glamorous stars caught in their sweatpants and ball caps while shopping at the grocery store.

When I take the time to think about it, I realize how silly this tug is. The people we idolize are simply people, after all. The ‘stuff’ we desire is nothing more than man’s attempt to create something beautiful and worthwhile. The successes we strive after are limited in scope and nature.

So why do we get caught up in worshipping the world’s idols? And more important how can we keep our kids from falling into the same trap? First, we must to realize that we are being deceived by the world’s definition of “need”. I think by continually focusing on our living God we can train ourselves and our kids to not live apart from the world, but to serve Him in it. We can train ourselves to distinguish between reality and lies.

How do you handle this in your own family?

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